The conference highlighted the enduring legacy of economic education in the region and explored how the fusion of specialist knowledge and local heritage has shaped Svishtov’s identity. The presentations were grouped under the themes ‘Heritage Across Time’, ‘Sustainability and Convergence in the European Union’ and ‘Innovation Networks and Knowledge Ecosystems’, demonstrating the diversity of approaches to cultural heritage at the D. A. Tsenov Academy of Economics and within the KreativEU Alliance. The keynote address by the KreativEU Secretary-General, Prof. Célio Gonzalez Marques of the KreativEU lead partner, the University of Tomar, Portugal, was a pioneering exploration of the topic ‘Preparing Future Professionals in Business Sciences for the AI Era: Competencies and Curricular Challenges’.
The participants, including the KreativEU Institutional Coordinator of the University of Greifswald, could also discover the rich cultural heritage of the Svishtov region through visits to the art gallery, the excavations of the Roman fortress Novae, which was part of the Danube Limes, and the Kaleto cultural-historical park with its ancient and medieval ruins dating back to the Thracian era.